iLash Charlotte’s 5 Pillars of Health for Every Lash Artist

by ILash Marketing | Feb 15, 2018 | Lash Education, Students

Fatigue. Dehydration. Dizziness. Headaches. Any of these sound familiar? Just another day in the life of an overworked lash artist, right? That use to be what I thought until I decided to take control in 2018. Control of my schedule, my career and, most importantly,...

Charlotte Valentine’s Day Date Ideas

by ILash Marketing | Feb 8, 2018 | Customers

Valentine’s Day is coming up and love is in the air throughout the city Charlotte. From quaint dinner places to chocolate tastings there’s something for everyone this holiday. So whether you’re single, dating, or in a long term relationship, we have some ideas to help...

Creating Direction in your Sets

by ILash Marketing | Feb 1, 2018 | Students

If you’ve been in the lash game for long enough, you’ve probably seen just about every eye shape there is! From almond eyes to hooded, deep set and everything in between, a client’s eye shape plays a huge role in determining what type of lashes they should get. A...

How to Create the Perfect Facebook Ads for New Lash Clients

by ILash Marketing | Jan 25, 2018 | Students

It’s so easy to get lost in all of the noise on social media these days. Whether you’re just beginning to build your brand on social media or you have a long standing account, sometimes it can feel like you’re fighting for space and attention… not to mention clients!...

Cosmetology vs Esthetics: Which is Better for Your Lash Career? Does it Matter?

by ILash Marketing | Jan 11, 2018 | Students

To people outside of the industry, there’s often a lot of confusion when it comes to the difference between a cosmetologist and an esthetician. Both are professions in the beauty industry and both careers have the same goal in mind…to make clients look and feel great!...