by ILash Marketing | Sep 21, 2019 | Customers
It’s hard to believe that the first official day of fall is only days away!! Even though the temperatures are still up in the Queen City, we’re looking forward to all the glamour of the upcoming season. Here are some of our favorites… Statement Eyes This is music to...
by ILash Marketing | Jul 19, 2019 | Students
When you post something online about your business, who are you speaking to? Depending on your post objective, it could anyone from your peers, the general public, or, of course, clients & potential clients. One of the biggest mistakes lash entrepreneurs can make...
by ILash Marketing | Jun 28, 2019 | General, Students
Every good entrepreneur knows that “marketing” encompasses so many elements. Of course, we all want to promote our brand and services, but it’s also important to produce quality content that people actually want to read. It sounds easy enough, but sometimes you might...
by ILash Marketing | May 23, 2019 | Students
I’ve always preferred the title “Lash Artist” over “Lash Tech” mostly because what we do truly is a form of art. Lashing requires creativity and forward-thinking much like the mindset of an artist. If you think about it, there’s no one-size-fits-all when it comes to...
by ILash Marketing | May 2, 2019 | Customers, Lash Education
As a lash artist, there are few things I preach more than proper lash aftercare for my clients. This is why I’m dedicated to educating my clients on the dos and don’ts of at-home care. It’s true that you should not ever pick or play with your lash extensions, but...