5 Empowerment Tips for Female Entrepreneurs in Any Industry

by ILash Marketing | Jul 5, 2018 | Ballantyne Area

Times are changing and women are being more represented in the workforce than ever! One of the main goals of Industry Lash Pro training is to develop lash entrepreneurs who are able to successfully launch their careers. In the wave of women’s empowerment, Lash CEO...

Drop, Dip, Repeat! Adhesive Tips for Beautiful Lashes

by ILash Marketing | Jun 21, 2018 | Ballantyne Area

One of the biggest retention killers in the lash game is using the wrong amount of adhesive. Whether it’s too much or too little, this all to common mistake is easily avoidable with proper training. Today, we’re sharing a page straight from our Industry Lash Pro...

How to Make the Most of Your Marketing with Objective Optimization

by ILash Marketing | May 31, 2018 | Ballantyne Area

Just like lashing, there’s no one-size-fits all when it comes to marketing. Depending on your business goals, there are a variety of different campaigns you can run at any given time. As a lash entrepreneur, it’s important to understand your business and use effective...

Creating Direction in your Sets

by ILash Marketing | Feb 1, 2018 | Ballantyne Area

If you’ve been in the lash game for long enough, you’ve probably seen just about every eye shape there is! From almond eyes to hooded, deep set and everything in between, a client’s eye shape plays a huge role in determining what type of lashes they should get. A...

How to Properly Brush Your Lash Extensions

by ILash Marketing | Dec 7, 2017 | Ballantyne Area

You just got a new set of lash extensions for the holidays and you’re looking fabulous! In fact, you’re probably wondering how you’ve ever lived with out them, right? We get it! Lash extensions are great way to wake up looking like you stepped off the front page of a...