by ILash Marketing | Jan 4, 2018 | Students
It’s a new year full of so many exciting opportunities for your beauty business. Hopefully you’ve had a chance to reevaluate your business strategies and marketing plans for the new year. If so, make sure those plans include a weekly blog. It’s an essential piece of...
by ILash Marketing | May 18, 2017 | Students
It’s no secret that we live in a digital world! We can connect to the rest of the world at our fingertips. The truth is, if you are not sharing your work online than you are probably not getting noticed. Utilizing social media and other digital platforms to showcase...
by ILash Marketing | Apr 20, 2017 | Students
Every experienced lash artist knows that when it comes to lashes, quality work matters! Even though we cringe when we hear people talk about $25 lash extensions and clusters, the truth is that sometimes people genuinely don’t understand the difference. One of our...
by ILash Marketing | Mar 30, 2016 | Students
As lash artists, we build our careers around a retention service. Client after client, we create amazing lash looks that require 2-4 week maintenance appointments. In an industry based on retention, it’s also important that you use retention marketing strategies...
by ILash Marketing | Oct 18, 2015 | Students
Thanks to the invention of the hashtag, the pound symbol is now one of the most identifiable symbols on our keyboards today. In fact, it is so popular that it has become a universal symbol and a brand of its own! Simply put, the hashtag was created to connect users...