I’m stepping outside the box to write this one and it comes from the heart…from experience…. and trial and error. In my Industry Lash Pro training classes, I’m privileged to see so much talent! We work to instill the entrepreneurial mindset because mindset is everything. Do you know the one thing that holds…
You’ve probably heard us say this before, but creating lash entrepreneurs is what we do at Industry Lash Pro! However, creating an entrepreneurial mindset isn’t something that happens over night. When you’re just starting out, you’re focused on creating a foundation, building a reliable group of clients, and turning a profit. It’s what comes next…
The beauty industry is flooded with products and services. Some good, some bad. Some worth it, and some not. There’s literally a sea of products that would take a lifetime to sort through. So, how do you know what’s worth using and what’s not? Trial and personal experience is one way, but an easier (and…
With fall on the horizon, everyone is talking about the change of seasons. Fall is one of my favorite seasons because everything in nature changes. It’s a beautiful time of transition for Mother Nature and the perfect opportunity for us to grow and transition personally and professionally. Last week, I spoke to a friend who…
As much as we love a good voluminous 3D set, it’s time to put the spotlight on some other lash options. Your Instagram feed is full of mega volume and glam but what about those looking for an subtle everyday look? Obviously, we’d recommend Classic over Volume or Hybrid but there’s another option you might…
In case you haven’t noticed, volume lashes are in! Instagram is full of flawless sets that probably took 5 hours to design but who’s counting? As full-time lash entrepreneurs, we understand that your day-to-day clientele is somewhere between classic and volume (we call these Hybrid sets). But, when you find a client or two who…
Summer is in full swing and if you are in a climate like ours in Charlotte, then you understand the effects of humidity! As if the the sticky, sometimes unbearable, humid temperatures outside aren’t enough to deal with, humidity can also cause problems inside your lash studio. We’ve written before about proper humidity levels and…
One of the biggest retention killers in the lash game is using the wrong amount of adhesive. Whether it’s too much or too little, this all to common mistake is easily avoidable with proper training. Today, we’re sharing a page straight from our Industry Lash Pro Training manual on proper adhesive techniques. To start, we…
Just like lashing, there’s no one-size-fits all when it comes to marketing. Depending on your business goals, there are a variety of different campaigns you can run at any given time. As a lash entrepreneur, it’s important to understand your business and use effective advertising strategies to maximize your ROI. Here’s a quick breakdown of…
Blogging is such a great way to increase your brand awareness, improve your SEO and connect with your audience. Blogging even a few times a month can really help you become an authority in your industry and get noticed by potential clients! This month, we’re celebrating the 3 year anniversary of our blog! That means…